About
About Touchvane, an experiential marketing agency in Kerala
Touchvane is an experiential marketing and BTL agency based in Kochi, Kerala. We take brands to the places where decisions happen: on the ground, in stores, at events, in communities and on campuses. Our tagline is our brief to ourselves: Touching People. Moving Brands.
What we do
We plan and run BTL (below-the-line) campaigns: brand activations, product sampling, mall and retail activation, showroom launches, door-to-door and roadshow campaigns, campus activations, app user acquisition, festive campaigns and promoter staffing.
How we work
A great idea only counts when it lands. So we think beyond the big reveal: who is showing up, what the team needs at 8am, and how we will know it worked.
- Real people: trained teams in the moments that matter.
- Real engagement: human connection, built around your audience.
- Real results: field activity made visible and measurable through GPS verification, attendance, field photos and clear reporting.
Touchvane in numbers
Figures from campaigns we have run across Kerala:
- Kerala-wide campaigns with up to 400+ promoters in a single Onam campaign
- 100+ promoters a day across six showroom launches for one retail chain
- 30,000+ qualified student leads from one campus and outreach campaign
- 50+ promoters per district, per day, for a ten-day statewide scheme launch
- Vishu Kaineettam activations at temples across districts with 200+ and 300+ promoters
- Kerala-wide app launches for quick-commerce and bike-taxi platforms
Where we work
We are building outward from Kerala: deep local understanding first, then a considered expansion into South India and Pan India. Today our campaigns run across Kerala, including Kochi, Thiruvananthapuram, Kozhikode, Thrissur and Kottayam. See where we work.
Industries
FMCG, food and beverage, retail, consumer electronics, banking and finance, insurance, telecom, automobile, education, healthcare, real estate, e-commerce, fashion and lifestyle, consumer durables, startups and technology.
How we run it
- UnderstandObjectives, audience, locations and the change you want to create.
- StrategizeThe audience approach, activation idea and the measures that matter.
- PlanLogistics, permissions, staffing, schedules and contingencies.
- DeployRecruitment, training and briefing for the field team.
- ActivateOn-ground teams deliver the campaign across the agreed touchpoints.
- MonitorGPS verification, attendance, field photos and active supervision.
- MeasureEngagement, leads, sampling and the measures agreed together.
- ReportA clear final report and insight for the next decision.
Planning a campaign in Kerala?
Tell us the brief, the city and the outcome you need. We will come back with the right next step.