Service

Promoter and field staff agency in Kerala

Touchvane is a promoter and field staff agency in Kerala for brands that need reliable people on the ground. We recruit, train and brief promoters and brand ambassadors, deploy them across districts and supervise them with attendance, GPS and photo checks, so you can see the team is where it should be.

Teams we deploy

  • Promoters and brand ambassadors for sampling, stalls and in-store promotion
  • Door-to-door and field teams for launches and schemes
  • Female promoter teams for in-store feedback and customer interaction
  • Teams in traditional Kerala attire for festive and temple activations
  • Event and roadshow crews

Scale

Our campaigns have deployed 100+ promoters a day across six showroom launches, 400+ promoters for a statewide Onam campaign, 300+ promoters for a Vishu temple activation and 50+ promoters per district, per day, for a ten-day statewide scheme launch.

Accountability built in

Field work only counts if it happens as planned. Every deployment includes recruitment, training and briefing; daily attendance; GPS verification; field photos; and active supervision. You get a clear report at the end, not just an invoice for headcount.

Planning a promoter deployment: what to decide

  • The role: selling, sampling, outreach, feedback or event support.
  • Profile: language, presentation and any specific requirement, such as female teams or traditional attire.
  • Headcount and days: per location, per shift, with cover for absences.
  • Training: product, pitch and the tools promoters will use.
  • Supervision and reporting: attendance, GPS checks, field photos and a final report.

Why brands outsource promoters

Hiring, training and supervising temporary field teams across districts takes time most marketing teams do not have. An agency that does it every week can staff faster, replace absentees quickly and give you one accountable point of contact and one report for the whole deployment.

How we run it

  1. UnderstandObjectives, audience, locations and the change you want to create.
  2. StrategizeThe audience approach, activation idea and the measures that matter.
  3. PlanLogistics, permissions, staffing, schedules and contingencies.
  4. DeployRecruitment, training and briefing for the field team.
  5. ActivateOn-ground teams deliver the campaign across the agreed touchpoints.
  6. MonitorGPS verification, attendance, field photos and active supervision.
  7. MeasureEngagement, leads, sampling and the measures agreed together.
  8. ReportA clear final report and insight for the next decision.

Campaigns we have run

Kerala

Kerala-Wide Gold Scheme Launch Campaign

For a gold loan company

New Gold Scheme Launch

  • 50+ promoters per district, per day
  • 10 days of continuous activation

Kerala

Vishu Kaineettam Campaign

For a private-sector bank

Vishu Kaineettam Activation

  • 300+ promoters

Kerala

Statewide BTL Activation & Store Launch Campaigns

For a consumer electronics retail chain

Showroom Launches + Onam Campaign

  • 100+ promoters daily
  • 400+ promoters
  • 6 showroom launch locations

Frequently asked questions

Do you train promoters on our product?

Yes. Recruitment, training and briefing on your product and pitch happen before deployment.

How do you verify attendance?

Through daily attendance, GPS verification, field photos and active supervision.

How many promoters can you deploy?

Our campaigns have ranged from a single stall team to 400+ promoters across Kerala for one Onam campaign.

Can you provide promoters in every district?

Yes. We have deployed teams across districts for statewide campaigns, including 50+ promoters per district, per day.

Can you supply promoters for a single event?

Yes. Deployments range from one stall or event team to statewide campaigns; the plan sets headcount, days and supervision for the job.

Planning a campaign in Kerala?

Tell us the brief, the city and the outcome you need. We will come back with the right next step.

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